Designers and cultural influence

I’m at the New Challenges retreat in upstate New York this weekend. Whereas the last retreat was unexpectedly diverse by background, this one has attracted a geographically diverse audience, both ex-pats living on the East coast as well as visitors from Europe. Pouring rain is expected all weekend, so I expect folks to hunker down into a long stream of conversations.
So far there’s been a lot of explicit mention of organizational culture in the presentations, influenced by everything from translation to business process change. Talking through the MIG “trailmarker” model has resonated with folks who are seeing the bigger ramifications of product and process work. A longer explanation can be found in Design [is not a] Strategy.