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User-centered automobile

This year’s Rinspeed concept car — the Senso — takes user-centered to the next level…

The “Senso”, which runs on environmentally friendly natural gas, has, not without reason, been labeled the most sensuous car in the world. The “Senso” actually “senses” the driver by measuring his (or her) biometric data, and then exerts a positive effect on him with the help of patterns, colors, music and fragrances. A person who is relaxed and wide-awake simply drives better and more safely.

  1. I have to say, a car that would try to lull me into a good mood would probably just tick me off. It picks the music for me? Bloody fascist.


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