in Branding

Monday

Introducing Monday.

I can hear it now: ‘Monday we’ll meet with Monday…’

That PWC could pull a MarchFirst says to me either the management has as much taste in names as Accenture or that they’re really embracing new economy ways. Suddenly Razorfish doesn’t sound so ground-breaking anymore. We’ll have to push further out. Maybe Emmanuel, Shine, or Intestine.