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I’d Like to See More Discussion of Emotion Among Business Designers

I was very frustrated at work yesterday thinking through a key business issue with a lot of variables in play, and the emotion was clouding my ability to think about the problem. Approaching the problem creatively was even harder, even though I was aware of this obstacle at the time. And of course this is… Continue reading I’d Like to See More Discussion of Emotion Among Business Designers

Pratt COMD – Business & Design, Fall 2007

Victor Lombardi Feel free to contact me with questions or comments… email: victor (at) victorlombardi.com AIM: vittoriolombardi mobile: 347.249.9470 Learning Objectives: This class helps you understand the fundamentals of business to improve your effectiveness as a designer. You will learn: how companies work and how to see business challenges from your clients’ perspective how to… Continue reading Pratt COMD – Business & Design, Fall 2007

Business Design Career Advice

I’ve gotten this question from students and others entering the field a few times, and frankly still ponder it for my own purposes, so I’m going to lay down some thoughts on it here. The question is: I’m very passionate about pursuing design strategy and bridging the gap between developing engaging user experiences (product side)… Continue reading Business Design Career Advice

Pratt COMD – Business & Design, Spring 2007

Victor Lombardi Feel free to contact me with questions or comments… email: victor (at) victorlombardi.com AIM: vittoriolombardi mobile: 347.249.9470 Learning Objectives: This class helps you understand the fundamentals of business to improve your effectiveness as a designer. You will learn: 1) how companies work; 2) how to see design challenges from your clients’ perspective, and… Continue reading Pratt COMD – Business & Design, Spring 2007

Pratt COMD – Business & Design (notes)

Victor Lombardi Feel free to contact me with questions or comments… email: victor (at) victorlombardi.com AIM: vittoriolombardi mobile: 347.249.9470 Learning Objectives: This class helps you understand the fundamentals of business to improve your effectiveness as a designer. You will learn: 1) how companies work; 2) how to see design challenges from your clients’ perspective, and… Continue reading Pratt COMD – Business & Design (notes)

Business models for designers

About every third or fourth design student I meet has a concept for helping the elderly call for help from their homes. I just saw another one last night at the Parsons show. One might wonder why such devices aren’t widespread by now. I ran into my friend Bill recently who works as a CTO… Continue reading Business models for designers

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Concept car dreams

Since I’ve been thinking about tangible futures and why companies should envision the future (including car companies) I thought a visit to the Auto Show here in New York was worthwhile. The biggest surprise for me was the Toyota exhibit. While I love their process, I’m usually bored with their high quality but plain cars.… Continue reading Concept car dreams

Mintzberg and Liedtka think it’s time for design

In Mintzberg’s “Strategy Safari” he devotes one chapter to The Design School: Strategy Formation as a Process of Conception. But his description of the cognitive act of design is different from the classic Herbert Simon description. So I appreciated discovering Liedtka’s In Defense of Strategy as Design (pdf), summarized… This article proposes management reconsider the… Continue reading Mintzberg and Liedtka think it’s time for design

A challenge to the design thinking/business design community

A recent post from Jess inspired several interesting comments about who designers are really, and how to gauge the maturity of an organization’s design. Unless you really like thinking about this topic, it must seem like an awful lot of navel gazing, which is fine as that’s one thing that makes blogs useful to us:… Continue reading A challenge to the design thinking/business design community

Philosophical underpinnings of system design

More from New Challenges… Dan Brown leverages Lakoff’s ideas on the central and exceptional elements of concepts in categorization to question how we design computer systems. We’ve built a lot of exception handling into systems to the point where we take some actions for granted, where computers are enforcing rules that perhaps people should (or… Continue reading Philosophical underpinnings of system design

Design management consulting in IHT

Sharon Reier’s piece on design management consulting tunes into what I’m working on these days… These firms operate quite differently from traditional strategy consulting firms like McKinsey and Bain, which work mainly with top management and use the concepts and techniques inculcated at top business schools. At the design firms, there is a “richer engagement… Continue reading Design management consulting in IHT