Trust and the perception of security – one of those articles that shouldn’t surprise us so much, but does because Internet professionals are so far removed from the typical user experience. Reinforces the reasoning behind user testing.
This observation puzzled us. Discussions about security on internet seem preoccupied with technical issues such as 128-bit encryption, secure sessions, authentication, digital certificates, secure sockets layer, etc. And we observe that people feel secure because… “it’s easy”?!