Headline: Killing Page View is Suicide Publishing experts have proclaimed that the death of the ‘page view’ is near. This consensus is heated by the adoption of a new Web development technique called AJAX, but AJAX holds hidden dangers for publishers.
Or, we could just use mod_rewrite to create unique URLs for each AJAX page. Problem solved. (Or, we could focus on possibly more useful metrics, like unique visitors, revenue generated, ads viewed…)
If Google has taught us anything, it’s that throwing a bunch of PhDs and engineers at hard technical problems can yield great results. The technical problems aren’t the hard ones, it’s the human problems that are hard.