Strategy

  • Note: Over the next few weeks I’m blogging my notes on Amy Shuen’s book Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations. (O’Reilly Media). The book is both a good introduction and a synthesis of diverse theories that should offer something to even experienced strategists. Background: What is Web…

  • Designers often ask this question. Sometimes I think the question arises from a genuine desire to be doing something else which is more strategic in nature, and sometimes I think what is being asked is, how can I convince or influence others to do things my way? The answer might be the same or it…

  • Kevin Kelly established himself as an Internet pundit with true foresight with the 1998 New Rules for the New Economy which is still a classic, if showing a little age with its dot com bravura. Now he’s working on a new book piece by piece on his blog. The latest chapter examines the future of…

  • In my Internet Strategy Class I walk through the 2005 Internet Services Disruption memo from Ray Ozzie. The takeaway is that Microsoft realized services have become strategically crucial but that the company has significant organizational obstacles in the way of making the transition from installed software. So it’s not terribly surprising when they start buying…